Digital Unlocked Certification shows you keep up with the times and have got genuine fundamental digital marketing skills and that you are motivated to learn: essential qualities to grow your business in today’s world.
‘Digital Unlocked’ program is an initiative by Google in association with Federation of Indian Chambers of Commerce & Industry (FICCI) and Indian School of Business (ISB), to help Indian businesses unlock exponential growth with digital.
The primary objective of the program is to build capacity and equip the Startups, small and medium-sized enterprises (SMEs) and Innovators with the necessary skills for utilizing the power of Internet. This program helps to create an online presence for business, launching and executing cost-effective targeted digital marketing campaigns, reaching out to a wider newer audience globally, keeping a consistent connection with the potential customers, etc.
This course ‘Digital Unlocked’ will be helpful for small business owners those who want to learn fundamental digital marketing skills that they can leverage to grow their business online and increase their customer base for offering their products and services to their customers.
Learning ‘Digital Unlocked’ program at online is free, visit https://learndigital.withgoogle.com/digitalunlocked just sign up and receive online learning plan of 23 digital marketing modules.
Complete 23 modules plan by watching the lessons and checking your knowledge with fun and quick quizzes at the end of each module.
The Digital Unlocked course includes the following 23 modules:
- The online opportunity
- Your first steps in online success
- Build your web presence
- Connect through email
- Get started with search
- Get discovered with search
- Make search work for you
- Improve your search campaigns
- Get started with analytics
- Find success with analytics
- Get noticed locally
- Help people nearby find you online
- Get noticed with social media
- Deep dive into social media
- Discover the possibilities of mobile
- Make mobile work for you
- Advertise on other websites
- Deep dive into display advertising
- Expand internationally
- Make the most of the video
- Build your online shop
- Sell more online
- Take a business online
Each of these 23 modules has 2-7 lessons, of total consisting of 89 lessons.
After learning these 23 modules from 89 lessons, you need to take final assessment and score more than 80% marks, you will earn a certificate with your name on it, as I have posted it on my twitter account
— Vinodh Reddy Chennu (@vinodhchennu) June 10, 2017
‘Digital Unlocked’ course covers the video tutorials from everyday business experts who have succeeded in taking their business online, you can attend one of the offline training of digital marketing organized by Google, FICCI and ISB. See the training calendar to attend offline training in your nearby location.